Retailing is perhaps the fastest changing industry of all. This course considers how retailers can both react to change and to instigate it through a rapid organisational response to changing consumer demands.
The changing retail environment.
Theories of retail change.
Managing the retail supply chain.
The development of retail marketing.
Retail buying in the twenty-first century.
Managing retail operations.
Adding value through customer service.
Merchandising in retailing.
Managing the future.
The internationalisation of retailing.
Electronic commerce and retailing.
GLAMIS BUSINESS SCHOOL- PROGRESS THROUGH EDUCATION Founded in 1999